NESN
NESN’s Predict the Game – Boston Red Sox
Predict the Game is a game that users can play while watching a live Boston Red Sox game on NESN. The hosts of the show as well as the broadcast commentators would ask predictive questions for the users to answer and win prizes.
I took over this platform for the digital team and revamped the entire UI of the game. I built out marketing style landing pages, worked with the vendor to come up with new features, designed every element of the game, and built out social media graphics templates to market the game every week.