NESN Watch
Before the streaming subscription service, NESN 360, there was, “NESN Watch“. It was a video on-demand library that would give users access to the NESN live stream if you already had a cable subscription. As we went, it turned into NESN 360 and we expanded everything to the mobile and TV app.
The two live streams (NESN and NESN+) were the main draw to this service. All of our video content was broken up into categories (MLB, NHL, NFL, NBA, Boston Red Sox, Boston Bruins, etc.). I originally had goals to hook everything into BlueConic (a CDP) to track everyone’s viewing behavior and serve up relevant content. Unfortunately, the vendor we worked with to build out my designs fell well short of all of our expectations.
It turned into a relatively basic video platform with little to no inspired functionality but, it was still a fun project to work on.
